When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of t ...
Rwanda is known as a cycling hotspot, with many people riding bikes daily, international events frequenting the country and a strong history in road cycling. However, what is the impact of cycling in Rwanda?
We noticed that:
- Many people are already riding bicycles
- Government of Rwanda promotes sports and healthy lifestyle
- Rwanda is a growing destination for cycling tourists
- Most aspiring professional cyclists drop out of school without degree or skills beyond bike riding
- Very low number of amateur cyclists
- Few women ride bikes, neither for work or fun
- Cycling economy is underdeveloped, not a lot of jobs in the cycling sector
- High number of cycling accidents and deaths every year
Hundreds of kids dream to become a cyclist and meanwhile ignore necessary schooling. Thousands of cyclists work as bike messenger without much financial aspirations. To ensure that cycling has a net positive impact on the people and the country, we realized it is not sufficient to just promote cycling, but work on a holistic approach, focusing on the 3 S:

Cycling sport is more than road racing
Sports
Create a team of ambassadors that participate in events in Rwanda and all over the world. The Rwanda Beyond Team will be an example for everyone in Rwanda and beyond.
Rwanda does not have a culture of amateur cycling or adventure cycling, most people ride bikes because it's a job. Even though the Rwanda Beyond Team will be competing in events, they will also spread the message about the adventure that cycling can offer
Work with existing teams to include them in the beyond programme

Ensure cycling has a positive impact
Society
Provide courses for active and ex cyclists for access to labour market. Work with private sector to create jobs. Increase cycling safety together with GoR.
The plan:
What do we want to achieve
And how do we want to achieve it
ACTIVITIES
Sports
Create a team of ambassadors that participate in events in Rwanda and all over the world. Work with existing teams to include them in the beyond programme
Social
Bring people together around cycling. Organize cycling initiation courses for kids and adult (women). Organize social events without competitive nature. Work with social media to spread the message of the ambassadors
Society
Provide courses for active and ex cyclists for access to labour market. Work with private sector to create jobs. Increase cycling safety together with GoR.
OUTPUTS
More people on bicycles
People take up cycling for fun, commuting and sport.
Cycling leads to prosperity
Thanks to job creation and skilling
Cycling increases health
Increased safety and cycling as a hobby has a positive effect on population health
RESULTS
Cycling improves lives
Increased health, prosperity and happiness
Planned activities for 2023
What exactly are we Planning to do?
Rwanda Beyond Team
The Rwanda Beyond team had a first test run in 2022, we want to improve this activity, by transitioning from a team of racers to a crew of cycling lovers. The team members will be ambassadors for the programme, and be champions of adventure cycling. They will contribute to the whole organization as volunteers when they are not busy racing
Attention for women cycling
Of all the people riding bikes in Rwanda, an estimated 98% are male. Girls and women do not ride bikes for several reasons. In 2023 we want to analyse this, but also take action by organizing women only events and cycling initiations for women.
Activities for promotion of cycling and fundraising
Rwanda Beyond Bikepacking was organized for the first time in 2022 by RaR events as an alternative for the Race Around Rwanda which was not allowed due to COVID. In 2023 we aim to organize this again with Rwanda Beyond, with the clear goal of fundraising and promoting cycling in Rwanda
Skilling for cyclists
Rwandan Cyclists often have dropped out of school by the age of 16, there are very limited possibilities for these unskilled cyclists to find jobs within the cycling economy. By organizing targeted trainings for cyclists, as well as piloting career coaching programs, we will improve this situation.
Improving our structure
Rwanda Beyond is started by cycling lovers who realized cyclists in Rwanda deserve more. The organization is ambitious and will need to attract more volunteers, both in Rwanda and internationally, to achieve those ambitions
Contribute
You can help usachieve our dreams
Volunteer
We need skills in communication, graphic design, training methods, nutrition, career coaching, fundraising and others. Do you want to assist Rwanda Beyond? Let us Know!
Contribute Financially
To achieve our ambitious goals, we need financial means. Donate now and become an official Rwanda Beyond Supporter
Organize a Fundraising
Get your cycling crew, group of friends, company, etc . together for a fundraising, we’ll be happy to assist you organizing it!
Donate Bikes and Parts
Both for the team and our training programmes we need bikes and parts. Do you have anything in your garage you did not touch in several months, think about donating them!
Join our events
Our Rwanda Beyond Bikepacking Events are an important source of revenue for us, join them and combine bike exploration with a good cause!
Lead us towards grants
Grants are a great way to fund our programme, but we can’t keep an eye on all of them. Did you hear about anything interesting? Let us know!
Rwanda Beyond Supporters
MADE POSSIBLETHANKSTO

Hunt Bike Wheels
Supporter since the very beginning, partner until the very end. And creator of some amazing wheels

Peloton De Paris
Proudly wearing Peloton de Paris, the Belgian brand with a heart for sustainability and adventure.

Limar Helmets
Limar is an Italian company, with a 30-year-experience in the production of cycle helmets, leading the way with the world’s lightest helmet range.

NorthWave
Text to be added

Apidura
Bags for cycling adventures that have brought us all over the world.

Komoot
Guiding us the way wherever we go, connecting us to other cycling lovers all over the world.
News
Latest posts and articles
Martin Sorrell acquires Silicon Valley digital marketing group
When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of t ...
WhatsApp shared ‘technical jargon’ with govt agency, didn’t …
When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of t ...
Riding bikes brings together people
Social
Bring people together around cycling. Organize cycling initiation courses for kids and adult (women). Organize social events without competitive nature. Work with social media to spread the message of the ambassadors to Rwandans and international fans.